In conjunction with the Playtex Be Uniquely You campaign, Playtex is revamping their collections with new styles and colors. The Playtex Secrets Feel Gorgeous Underwire is just one of the many styles to receive an uplift and is named InStyle’s number 10 reason women shouldn’t settle for anything less than perfection when looking for a […]
Yearly Archive: 2013
The OHC team recently assisted Sara Lee Foodservice in announcing its participation in the United States Department of Agriculture Food Program which helps supply schools with healthy, kid-friendly meals to be served during school hours to grades kindergraden-12. To support Sara Lee Foodservice’s commitment to K-12 OHC attended the WGN Kid’s Fair. Bright and early, […]
Second Street, a leading provider of private-label online promotions products for media companies and brands, launched its new Voter’s Choice software product. Voter’s Choiceallows print, radio and television media companies to efficiently run metro and niche ballot promotions and open up new revenue streams with advertisers. These ballots allow readers to nominate and vote on their top picks […]
OHC worked with Playtex Bras to launch its new integrated marketing campaign asking women to Be Uniquely You. Playtex’s new creative campaign reflects the positive and emotional connection Playtex has with real women. The campaign features relatable, healthy, confident women versus the provocative types featured by other bra brands. In the 30-second spot, four women are wearing […]
The OHC team worked with Bali Intimate Apparel to host an intimate dinner at PUBLIC restaurant in New York City. Six influential online journalists attended the dinner to speak with the Bali team about marketing, design, innovation, and beautiful Bali products. The evening started with a cocktail hour where attendees had the opportunity to view […]
The Bali Comfort Revolution Convertible Wirefree bra and Playtex Secrets 7-Way Multiway Underwire bra were featured on SheKnows.com as two go-to bras for tricky summer dresses like halter and crisscross. Read the article.
Second Street, a leading provider of private-label online promotions platforms for media companies and brands, launched its Second Street Promotions Lab – a source for original news, analysis and information about the world of online promotions for the media industry. The Promotions Lab can be found at www.secondstreetlab.com. The Promotions Lab features expert content on […]
Our team headed to Washington, D.C. with HanesBrands to announce the company’s expanding corporate social responsibility efforts in Central America through its partnerships with Glasswing International. Watch the video of the press briefing and panel discussion.