Combined agencies expand scope and scale of national and global reach, strengthen consumer and digital media offerings and broaden client portfolio O’Malley Hansen Communications (OHC), a brand-building agency with core competencies in integrated traditional and digital communications to large stakeholder audiences, has acquired Alpaytac Public Relations, an award-winning agency with a strong heritage of great […]
Social Media
O’Malley Hansen Acquires Blick&Staff Communications
O’Malley Hansen Communications is proud to announce our team is growing in size, geography and expertise. Through our first agency acquisition, Blick&Staff Communications is now a part of O’Malley Hansen. This partnership will expand our footprint in New York City and add depth to our capabilities in social media and cause marketing. Through this acquisition, […]
OHC Vice President to Speak at PR News Measurement Conference
OHC vice president Elizabeth Castro will be a speaker at the March 1, 2011 PR News Measurement Conference in Washington, D.C. to share her insights on how to benchmark and measure the impact of social media efforts. She’ll share insights into how to provide clients with quantitative and qualitative data, as well an analysis, to […]
Related:
Social Media
Sara Lee Deli social media campaign featured on NYTimes.com
Part two of Sara Lee Deli’s successful “Mama Saga” social media campaign, featuring the talents of Second City Communications, was featured in advertising columnist Stuart Elliott’s “Campaign Spotlight” on The New York Times website. The new Saga Solver campaign, designed to connect with moms by using humor and providing solutions to her daily saga, is […]
Related:
Sara Lee, Social Media
OHC Establishes Sara Lee Deli Social Media Presence with Mama Saga Campaign
OHC and Sara Lee Deli launched a robust social media program to build awareness of Sara Lee Fresh Ideas™ pre-sliced deli meat and foster relationships with moms online. The program features a branded channel on Metacafe, enhanced Facebook page and newly created Twitter handle. Utilizing multiple social media platforms and performing extensive mom blogger outreach, OHC worked to build an online community and […]
Related:
Sara Lee, Social Media
Sara Lee and OHC Host Mom Bloggers at the Kitchens of Sara Lee
When Sara Lee wanted to gather insights on the nutrition challenges moms face as they get ready for the back-to-school season, they tapped into the influential mom blog community for information, advice and solutions for America’s moms. OHC engaged 13 top mom bloggers to attend the first-ever Sara Lee Soft & Smooth Back-to-School Nutrition Summit […]
Related:
Sara Lee, Social Media