The OHC team continues its public relations support of Expedition Hanesbrands, an expedition to Mt. Everest planned for spring 2010 with Canadian mountaineer Jamie Clarke. The program first launched in September 2009 with a live online press conference in which Champion-branded gear developed for the climbing team was unveiled to the public. Next up: In early 2010, OHC will lead the public relations effort to unveil the Champion “summit suit” – the thinnest extreme weather suit ever developed.
OHC Helps Expedition Hanesbrands Reach New Heights