{"id":175,"date":"2009-11-24T19:33:13","date_gmt":"2009-11-24T19:33:13","guid":{"rendered":"http:\/\/localhost\/?p=175"},"modified":"2023-05-15T09:00:46","modified_gmt":"2023-05-15T14:00:46","slug":"the-magic-of-whole-grains-and-sara-lee-soft-smooth","status":"publish","type":"post","link":"https:\/\/omalleyhansen.com\/the-magic-of-whole-grains-and-sara-lee-soft-smooth\/","title":{"rendered":"The Magic of Whole Grains and Sara Lee Soft &#038; Smooth"},"content":{"rendered":"<p>In support of Sara Lee\u2019s collaboration with Disney\u2019s \u201cWizards of Waverly Place The Movie\u201d DVD release, OHC connected fans of the show to the brand by creating a series of online video messages with two of the show\u2019s stars, David Henrie and Jake T. Austin.\u00a0 Messages from Henrie and Austin helped\u00a0Sara Lee\u00a0reach consumers online to spread the word about giving back to local communities to ensure all families have access to good nutrition and whole grains.\u00a0 The videos encourage fans to participate in a sweepstakes where consumers have a chance to join the stars as they donate 25,000 loaves of Soft &amp; Smooth bread to a food bank near the winner\u2019s hometown.\u00a0 The videos will be posted throughout the campaign on\u00a0<a href=\"http:\/\/www.youtube.com\/watch?v=Yj5zA-aGUyk\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>,\u00a0Facebook\u00a0and fan blogs.<\/p>\n<p><span style=\"color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: small;\"><span style=\"font-family: Verdana;\">\u00a0<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In support of Sara Lee\u2019s collaboration with Disney\u2019s \u201cWizards of Waverly Place The Movie\u201d DVD release, OHC connected fans of the show to the brand by creating a series of online video messages with two of the show\u2019s stars, David Henrie and Jake T. Austin.\u00a0 Messages from Henrie and Austin helped\u00a0Sara Lee\u00a0reach consumers online to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[15],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/posts\/175"}],"collection":[{"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/comments?post=175"}],"version-history":[{"count":0,"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/posts\/175\/revisions"}],"wp:attachment":[{"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/media?parent=175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/categories?post=175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/omalleyhansen.com\/wp-json\/wp\/v2\/tags?post=175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}