Humane Society of Missouri: Sharing the Story of the Shelter Buddies Reading Program

Humane Society of Missouri shelter staff and leadership find the most innovative ways to enhance the lives of shelter pets as they await their forever homes. The Shelter Buddies Reading Program invites children throughout St. Louis to read to shelter animals currently awaiting adoption. The program has dual benefits – it helps the animals by […]

The Normal Brand: The Serious Business of Driving Consumer Coverage

A unique founder’s story drove the launch of The Normal Brand, an upscale lifestyle clothing line born out of a response to the popularity of coastal brands like Johnnie-O and Vineyard Vines. The Normal Brand founder, Jimmy Sansone, quit a high-paying job as an investment banker to create a lifestyle brand that catered to the […]

SharkNinja: A Holiday Call to Be the Barista

Forty-five food and lifestyle influencers created unique, seasonal content to showcase the unique features of the Ninja Coffee Bar System in a program we developed to help SharkNinja grab market share in a competitive category. During the campaign, the influencers engaged their audiences by offering readers a chance to win a Ninja Coffee Bar System […]

Sara Lee Deli: Mama Saga

We introduced Sara Lee Deli to social media audiences as well as supported consumer marketing and media relations activities for its premium line of pre-sliced deli meat. During a three year period, we built a strong social media profile by establishing a strong connection to moms to make the case for the variety, quality and […]

Energizer: Change Your Clock – Change Your Battery

For more than 20 years, Energizer turned to us for every aspect of the brand’s consumer outreach: national and local public relations, social media, corporate social responsibility, celebrity engagement, marketing to moms, influencer outreach, and more. For two decades, we leveraged annual daylight savings time change to remind everyone to replace the batteries in their […]

Playtex: Be Uniquely You

Silver Anvil Winner: Integrated Marketing OHC has a long-standing partnership with Hanesbrands. Our work with Playtex included integrated marketing, national PR, business PR, and fashion blogger relations. Iconic bra brand Playtex is a powerhouse in the $5.4 billion bra category and is one of the top three bra brands in units sold. however, the category […]

Sara Lee Desserts: Thanksgiving Pie Hotline

O’Malley Hansen has supported Sara Lee Desserts for more than a decade through traditional public relations and influencer engagement, product launches, social media strategy and management and website. Sara Lee sells nearly seven million pies during October through December, but it’s also a highly competitive season. Sara Lee is a trusted brand with homemade quality […]